In my last post I wrote about Contextual Advertising basics. This post is about Buying and Selling ads on any Website or Blog.

If you are advertise or Website publisher then selling or buying ad space is another way of advertising. As a Website publisher you can sell ad space on your Website. Advertisers buys ad space on publisher Website and pays a fix amount for that ad space. Price depends on for how long ad space is available it can be like for a week or month.

When you buy or sell ad space advertiser put a banner or text link ad on publisher site. When you buy or sell ad space it does not count costing or earning on CPM or click cost. Advertiser pays fix amount to publisher and publishers earning not affects how many clicks that ad is getting. Advertiser also do not need to pay any extra money if their ad is getting good response.

Benefit of Buying Ad Space

As advertiser there are many ways of advertisement but question is why to use Ad space for advertisement. Advertisers normally use contextual advertisement, CPM ads or Affiliate Marketing so why buying Ad Space?

When you use any other form of advertisement you may not save that much money compares to direct buying ad space. When you buy ad space on any Website you put banner on that Website you may get lot of clicks on your banner which can lows down your cost per click compare to Pay Per Click program. If you use affiliate marketing then you pay some commission to your affiliate but when you get visitors from direct ad space and they buy product you do not need to pay any commission. Thus you can save lot of money on your promotion.

Benefit of Selling Ad Space

As Website publisher you make money by Pay Per Click ads CPM Ads or affiliate marketing. If you are not expert in any of them you may not make good money.When you sell ad space on your Website you get a

fixed amount for you ad space. You do not need to take care of clicks or conversions you are free to just focus on your Website growth.

How to Buy or Sell Ads on a Website

There are two ways of buying or selling ad space. As publisher you can sell ad space directly by your own or use any direct ad selling advertisement company.

Many Website owner directly sell ad space on there Website. As an advertiser if you are interested in advertising on a Website you can contact Website owner by using their advertisement or contact page. Direct buying or selling ads save your money as you are not going through mediator company which charges some fee for serving or selling ad space.

Same rule applies for publishers they can sell there Website ad space directly or use any ad network who helps selling your Website ad space.

Ad Space Buys Selling Networks

There are many ad network who help you sell your Website ads. These network share revenue with publishers. You can search around and you will find some good advertisement network some of good ad networks are:

BuySellAds.com
AdvertiseSpace.com
BlogAds.com
LinkWorth

If anyone has to search anything over Internet they use search engine websites and every webmaster have desire that there website should show on top for related keyword.

For new blogger or website owner they have first question how to make their website visible to search engine. If your website is not listed on search engine then you can’t expect any traffic from search engine.

Here are few steps to make your website visible to search engine and get some good search engine traffic quickly. Before beginning I just want to say that don’t think of submitting your website to every search engine. Just focus on top three search engines Google, Yahoo and Bing these three search engine will bring most of search engine traffic so don’t waste your time on other search engines.

This post is not about search engine optimization it is useful for new websites to make their website list on search engine.

Submit Your Website URL

This is very first step to tell search engines that I am too having a website and add my website to your database. You just need to submit your website URL and your website will be added in few days.

1. Google
2. Yahoo
3. Bing

Submitting your website is not enough search engine need to crawl all your web pages so that it know all about your website and you get most from search engine. Next step is creating a XML sitemap file.

Creating XML Sitemap File

Sitemap is list of pages of a website which is used by website visitor or Search Engine (XML file). Google introduced Google Sitemaps which contain Websites page URL in a given format. Now other search engine also use same sitemap file to crawl pages. You need to create a sitemap file and submit them to search engine. If you don’t know how to create sitemap then here are some resources which will help you to create Sitemap.

Online Sitemap Generator – Online sitemap generator can help you creating XML sitemap file. You just need to submit your website URL and some other details and sitemap generator will read your website and create XML sitemap file and you can download that file.

1. XML-Sitemaps.com
2. SitemapDoc

WordPress Plugin – If you are WordPress user then it is very easy to create regular sitemap automatically. Google XML Sitemaps is best WordPress plugin which can generate XML sitemap file. You just need to install this plugin and check your sitemap URL setting and some other setting and it will start generating sitemap. This plugin will automatically re-generate sitemap whenever a new page is created.

Submitting Sitemap File and Using Webmaster Tools

About all big search engine site are came up with Webmaster tools. This helps webmasters to submit their website and sitemaps to search engine. Not just that webmasters can see how their website is doing on that search engine and can check mistakes on their site for search engine optimization.

Google, Yahoo and Bing all these have webmaster tools you have to just create account on these sites and add your websites. You have to validate that site you are submitting is yours. You just have to download simple HTML authentication file and upload it on your web space and validate your website.

After validation you can submit sitemap XML file you have created this will help search engine to crawl your website. Here is URL for webmaster tools.

1. Google
2. Yahoo
3. Bing

These steps will help you index your website quickly on search engine. This will help you to start getting search engine visitors even for very new websites or blog.

As we know web directories to submit websites which are not free or self hosted blogs, there are so many blog directories also where you can submit your blogs, blog directories are a good source of getting easy visitors. Unlike social bookmarking sites you have to submit once your blog and forget everything.

In most of blog directory you have to register first. And that is a good.

You can make good relations with fellow bloggers that will help you to grow easily and quickly.
Mostly you have to register before submit your blog.

GoogleBlogDirectory
usually it is not a blog directory but a blog search engine. There you can submit your blog if you have not submitted yet. And every blog directory is blog search engine.

Technorati
Technorati is one of the oldest blog directories only for bloggers. As Google is for page rank, Alexa is for site rank, Technorati is for blog rank. Now there are other ideas to get on top and get visitor, so now there is no magic like before for Technorati.

Blogcatalog
You know it is blogcatalog. Probably it is most famous blog directory. One thing I have observed, large blogs do not like to be a part of Blogcatalog, but almost all small or medium size blogs and bloggers are on blogcatalog. And that is very good. There is a nice feature called “Broadcast”.

Blogged
Blogged is another respectful blog directory; they provide a rank for your blog when your blog is approved. You can follow other blogs and bloggers. Your RSS will be already aggregated once your blog is approved.

Zimbio
Directly Zimbio is not a blog directory but a magazine, where you can publish your magazine and in magazines you can publish your blog posts. There are other features also.

Eatonweb
Eatonweb measures submitted blogs by many aspects and define importance of submitted blogs; they do things that Google also like.

Globeofblogs
This blog directory also index blogs submitted by their authors.

Goledy
This is also a good directory of blogs, Goledy gives ranking for your blog.

Blog Collector
It is similar in look and feel like other web directories but it is for blogs. You can submit your blog in relevant category.

Bloggernity
This is also a large blog directory listing so many blogs. This is similar to Bloggernow.

Ontoplist
This is more than a blog directory means you can publish your content on Facebook and Twitter from here. You can measure your blog performance also. You can create your own subdirectory also. You can create your profile and connect with other bloggers.

Blogexplosion
This directory is listing more than 100K blogs. You can add multiple blogs. You can communicate and chat with other bbloggers.

Best of the Blogs
The directory has a collection of best blogs of the web. Mainly it is a web directory but it has sub domain for blogs also.

Blog-directory
Blog directory has so many blogs about 19183609 and growing daily, so you also can become a part of this blog directory.

Blog Universe
This is another good blog directory here also you can submit your blogs.

Blogs
Blogs is a big blog directory, but problem is that they highlight only top ten. So there is less chance for small bloggers.

Blloggs
Here also you can submit your blog.

Blogion
This is also a good blog directory.

Blogintro
This is a WordPress powered directory.

Top
Top.org is an old blog directory since 2000.

Topofblogs
You can browse best of blogs by page views, feed count, Google page rank, Alexa rank, Technorati rank.

Blogsrating
You can submit your blog in blog rating directory.

Bloggernow
You can add your blog and s you can search this directory for blogs and review them.

Blogville
You know take much to maintain your blog and its quality, so you can submit your in Blogville directory. On homepage you can search blogs by keywords, and you can submit your blog.

Blogoriffic
This directory has separate sections for blogger blogs and for other blogs. Latest blogs are displayed on home page. On homepage you can find latest bloggers also.

Blogarama
There are so many good categories to search, you also can submit your blog.

Blogbunch
This is a pure blog directory because there is no way to search blogs, but do not worry you can browse by categories and submit your blog.

Bloggeries
You can find quality blogs and submit yours too. You can browse blogs by tags and categories or search. They have a good forum also.

Bloggingfusion
This is also a growing blog directory, you can search, browse, rate and review blogs. You can submit your own blog also. All highlights are shown on homepage.

Topblogarea
This is 100% free blog directory, they provide you visitor’s statistics also. They aggregate RSS also.

Blogtoplist
Blogtoplist is almost similar to Topblogarea. A little difference is about design and color.

Biggerblogger
This is another blog directory.

Blogflux
Blogflux is a web 2.0 style blog directory. It is a yellow pages site also.

Blogadr
You can browse blogs by country and category. This is also a classified site.